The Quirky Genious - EKRU by Ekta Jaipuria and Ruchira Kandhari at India Fashion week
Event City: New Delhi
Address: Eros Continental
Date:Time 18 / 05 / 2009 00:00:00
Discription:
Ekru's 'Bellavista' collection was a flamboyant and chic collection. It embraces the rich cultural heritage of Europe, India and Mexico. It embraces the bright and vivid Mexican folk culture and the contemporary modern India, both of which have a subliminal connect.
The brilliant colourful story includes chocolate, black, turquoise, sea green, red, plum, and off-white. It also featured folk embroidery to create beautiful accents and sharp tailored silhouettes with a sophisticated touch.
The floral embroidery in vibrant colours teams up with uniquely colourful texturing in the collection. Ruffles, pleats, tucks and quilting added a quirky touch to the collection. It includes jackets, dresses, skirts,sareesandlahengain beautiful variations and innovative cuts.
We saw a classic amalgamation of beautiful fabrics, intricate texturing, intense colour palette, dramatic detailing and couture embroidery. And these transcended the collection of structured modern western silhouette into rich ethnic Indian silhouette.